Despite racial inequities in workplaces across all industries, African American workers and consumers continue to work hard and patronize franchise businesses. The Franchise Player recognizes the disparity in franchise ownership and seeks to partner with franchise brands committed to bridging the gap by offering equal opportunities to our members that demonstrate the characteristics required to become franchisees. A commitment to The Franchise Player can help grow your brand while creating generations of entrepreneurs in the African American community.
The Franchise Player seeks to partner with collaborative brands committed to providing equal opportunities to our Player members, helping to position them for success as franchise owners. The ideal brand partner will embody at least two (2) of the characteristics listed below while fostering an environment of inclusivity across all disciplines within the organization.